14/07/2011
2011 could be another year for the Great British 'staycation', and while there is much to consider while preparing for a long holiday drive, the first question springing to most drivers' minds will be, 'How do I keep the kids occupied?'
Cobra has the perfect solution to distract kids from asking that dreaded question, 'Are we nearly there yet Dad?!' in the Rosen AV7500 Dual DVD Headrest System. The company is the exclusive distributor of Rosen products in the UK.
An estimated 17 million Brits are looking to stay in the UK for the summer holidays*, so additional care needs to be taken on roads that will be experiencing heavier traffic than normal and extended driving times.
Planning for a holiday can be a stressful time for parents; thinking ahead, ensuring the vehicle is safe and secure for the planned journey, including correctly inflated tyres and securing the luggage with a safety net, so the last thing they want to worry about is how to keep the kids entertained on the long journey.
Available to fit to any age, make or model of car, the Rosen system involves replacing your current front seat headrests with new matching ones, complete with 7" colour screens installed. Combine that with two fold-flat sets of wireless headphones, two game controllers and a system remote control, and the kids have their very own in car entertainment system.
Whether DVDs or games are their thing or they simply want to listen to their latest JLS CD, the Rosen will become a firm family friend. Music can easily be played from iPods** and MP3 devices via an AUX input.
And the good news doesn't stop there, as the system comes complete with 25 video games, and simply plug your camera into the USB port to view a JPEG photo slide show of your holiday snaps while you are away.
Parents don't even have to worry about the kids fighting over DVDs, games or music, as each headrest has its own entertainment system, with the ability to wirelessly share information with the other.
Cobra also supplies the new Rosen AV7700 Seatback Dual-DVD System, developed specifically for cars with active headrests, as well as the Rosen Z8 8.5" and Z10 10.2" Roof Mount DVD system, which can be factory fitted to most new cars. Rosen products are available from Cobra dealers nationwide. To find your nearest dealer, visit www.cobravehiclesecurity.co.uk
*ING Direct
**iPod is a registered trademark of Apple Computer Inc.
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For further information call Steve Carman, Kally Carder or Margaux Smale at Nobull Communications on 01628 526208, steve@, kally@ or margaux@nobull-communications.co.uk
Notes to editors:
More about Cobra
A leader in the provision of security and safety solutions for the automotive industry, Cobra is a Tier One partner to the main European and Asian car, commercial vehicle and motorcycle manufacturers, developing bespoke solutions for both factory and aftermarket installation. The company has a worldwide network of around 40 local commercial partners.
A pioneer of vehicle electronic solutions and at the forefront of vehicle security and safety technology, Cobra has been providing vehicle manufacturers with tried and tested products for line-fit since the 1970s.
Cobra's products include Cobra Alarms and Immobilisers, Cobra Parking Sensors, CobraTrak Stolen Vehicle Tracking, ROSEN In-car DVD systems, NSV Bluetooth® Handsfree Systems (compatible with all Bluetooth® enabled handsets), Rear View Reversing Cameras and Monitors, Cruise Control and Speed Limiters.
Cobra provides a range of telematics solutions to fleets, vehicle manufacturers, logistics providers and insurance companies. Cobra already provides a telematics solution for the Coverbox pay as you drive insurance policy, and the Co-Operative is using it to power its Young Driver Insurance.
Rosen Entertainment Systems
The California-based company are pioneers in the in-car entertainment sector. Having introduced the first drop down in-car entertainment system in 1996, they now hold over 50 patents for their overhead units.
Rosen's roots lie in creating aviation displays for business jets for both cockpit and passenger use. While the company were the first OE supplier of ICE (In Car Entertainment) systems to General Motors and Toyota, they now concentrate on aftermarket systems.
Rosen work hard on their replacement headrests for the AV7500 system, to perfectly match the colour and grain of the original OE headrests in order to achieve a factory fit look. All replacement headrests undergo crash testing in the same labs and to the same standards as used by the car manufacturers every single year to ensure they exceed the most stringent standards.
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